Product Splashdown! - Product Launch Campaign
  • Description

    “If you build it, they will come,” right? No offense to Costner, but that’s not always the case. Sometimes the patently prodigious wonder of your product needs just a tiny germ of help to generate the kind of splash it deserves.

    At FG SQUARED, we’ll strap a pair of ACME rockets to it and launch it out into the market in the form of hopping social media buzz, a swank microsite, an enthralling interactive demo, or whatever else is necessary to jet-propel your product to the forefront of your target audience’s minds.

    • Components
      • Channel marketing support - Help channel partners market and sell your products more effectively
      • Email marketing - Reach an audience too savvy for traditional direct mail then close the loop with a focused call to action
      • Interactive demos - Blow away press, investors, and prospects with a dynamic and interactive display of product prowess
      • Metrics, measurement, and analysis - Measure outcomes for improved results and ROI justification
      • Microsite development - Create a site experience dedicated to your emerging product
      • Rich media development - Create a higher impact and more interactive user experience
      • Search engine optimization (SEO) - Increase website visibility with search engines
      • Social media marketing - Develop an assessment of the current marketing and business plans to identify how social media-based elements can be most effective
  • FG SQUARED's Splashdown! solution combines traditional marketing with social media strategies to develop a holistic plan for your important product launch.

    What do you do when zombies is the best idea you've got? Resistance is futile: call FG SQUARED.
    • Target Industries
      • B2B Products
      • Consumer Electronics
      • Retail
      • Non-profit
      • Semiconductor
      • Technology
      • Telecom
  • Business Objectives
    • Leverage social media to generate word-of-mouth and viral effects
    • Generate awareness and interest in new products and services
    • Increase results of calls-to-action by communicating with maximum impact