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Client
Hitachi High Technologies America, Inc. (HTA)
Description
FG SQUARED helped HTA with an event marketing campaign for Hitachi’s SPIE Microlithography Conference in 2006. Assets included direct mail, an email campaign, booth graphics, print and online ads, and an interactive kiosk featuring presentations and videos of Hitachi's semiconductor manufacturing products.
Components
- Advertising campaigns (online)
- Creative concept development
- Design (all media)
- Copywriting
- Email marketing
- Lead generation support
- Program management
- Project management
- Programming
- Print design
- Interactive training modules
- Metrics, measurement, and analysis
- Direct mail
- Tradeshow design and execution
- User experience design (UX)
- Sales tools
Technologies
- PHP
- Flash
Target Industries
- B2B Products
- Semiconductor
- Technology
Location
- U.S.