(http://www.benzinga.com/press-releases/b64985/the-2-0-adoption-council-taps-fg-squared-to-implement-community-platform) December 16, 2009 —
FG SQUARED, a full-service interactive agency with a fifteen year history of delivering bottom-line results for Fortune 500 clients, was selected by The 2.0 Adoption Council to enhance and maintain an online community which facilitates interactions among business and IT leaders of major corporations. The interactive agency will be customizing the Jive SBS Software platform to meet the specific needs of 2.0 Council members who are at the forefront of the global Enterprise 2.0 / Web 2.0 adoption movement.
The rapidly growing 2.0 Adoption Council is comprised of over one hundred members who are instrumental in driving Enterprise 2.0 initiatives at some of the largest organizations in the world – companies with 10,000 or more employees. Open to market leaders who are actively engaged in delivering 2.0 initiatives, the members are on the forefront of addressing the issues surrounding the adoption of social business practices and tools. The mission of the Council is to provide a forum for collaboration and a resource for ideas and inspiration for its members. The Council also conducts research culled from the collective intelligence of contributing members.
”We selected FG SQUARED to work with the 2.0 Council community because of their relationship with Jive and their experience in developing global social business solutions for enterprise clients like Shell, Motorola and Premiere Global Services,” comments Susan Scrupski, Founder of The 2.0 Adoption Council. “We know that their understanding of Enterprise 2.0 issues and their ability to customize the site to meet our specific needs will provide huge benefits for our members.”
FG SQUARED will help configure and customize the community software platform (Jive SBS 4.0) that enables 2.0 Council members to collaborate around issues related to the adoption enterprise 2.0 initiatives. In this secure and scalable online environment, Council members benefit from shared research, innovation, and collaboration that shortens the learning curve and helps them avoid the pitfalls of Enterprise 2.0 adoption.
Additional details can be found at http://eon.businesswire.com/news/eon/20091216006060/en.
“This is a perfect project for us,” explains Jason Fellman, co-founder of FG SQUARED, “It allows us to leverage our partnership with Jive, our expertise with online community development, and our deep experience working with Enterprise-level clients.”
The Adoption 2.0 Council members include companies such as MetLife, The World Bank, Eli Lilly, Disney, Lowe’s and many others.
About Jive
Jive is the SBS market share leader with more than 2,500 customers, including 15% of the Fortune 500. Founded in 2001, Jive is headquartered in Portland, Oregon. For more information, visit Jive Software online.
www.jivesoftware.com
About The 2.0 Adoption Council
The 2.0 Council is a member-driven peer forum of business and IT leaders from large organizations intent on sharing Web 2.0 experiences, examining business implications, learning from peers as well as capturing value from the emergent, unstructured data associated with Enterprise 2.0. The objective is to gain practical insights on innovative business practices using 2.0 tools, processes and strategies for cost efficiencies during challenging economic times, as well as leveraging agility for competitive advantage. Basic membership is free to charter members.
www.20adoptioncouncil.com
About FG SQUARED Interactive Marketing
Founded in Austin in 1994, FG SQUARED is a full-service interactive marketing firm merging experience, insight and agility to deliver powerful campaigns, tools and results. Focused on strategies that enable clients to strengthen customer relationships, increase revenue, and reduce costs, FG SQUARED’s clients include Advanced Micro Devices (AMD), American Campus Communities, Hitachi, Shell Oil Co., Motorola, Premiere Global Services, and Callaway Golf. To learn more about how FG SQUARED creates compelling brand experiences through strategic consulting, web and interactive, design and production, and social media solutions, log on to www.fg2.com.
