My friend and colleague Andy Sernovitz is sponsoring what looks to be a great social media and marketing seminar featuring some excellent examples of successful social media implementations. Among the topics covered are these essentials:
- Measuring ROI
- Obtaining buy-in from management
- Managing legal and HR issues
And that's just for starters!
With brands like Home Depot, Wal-Mart, and UPS there is something here for everyone.
Even better, you can save some money: I've got a special promo offer for you that helps me promote my new book, "Social Media Marketing: An Hour a Day". It gets you a deal on the admission and free copy of the book at the same time. Here's what you do:
1) Go to http://www.gaspedal.com/blogwell
2) When you sign up, use the discount code davebookdeal (all one word)
That's it. In the single click of a mouse you'll save 15% off the seminar fee, get a free copy of my book, and be on your way to developing and implementing a solid social media plan.
Hey Dave, thanks for pointing that conference out. Are you going to head out to CA next week for the event that Andy is sponsoring? By the way, great click-z article today on Increasing Digital Performance.
http://www.clickz.com/showPage.html?page=3631240
I just wanted to publicyly say THANKS for your leadership in the area of Social Media. Working with you has been super valuable.