Social commerce, the use of social media in business, is putting companies on an even playing field; and the companies that aren't getting on board are going to find themselves falling behind the competition.
Think about it - social media is everywhere! Wiki-ing, blogging, podcasting, twittering, FaceBooking, and MySpacing - this is how the world is communicating now. And if your company isn't playing along, your message is less likely to reach your target audience. For this reason, major corporations, like Austin-based Dell, Intel and AMD are integrating social networking and other social media into their marketing plans.
To help companies get to where they need to be, interactive professionals in Austin that understand the power of social media in today's world have converged to create Interactive Austin 2008. This forum which takes place on June 19th, is an event dedicated to educating companies on the advantages of Social Commerce, the importance of it in the rapidly changing corporate environment, and how to harness its power for profitability.
The event will feature two prominent keynote speakers. Brian Magierski, Co-Founder and Chief Development Officer of nGenera Corporation, will speak on "Social Commerce and It's Impact on Business." While the Vice President of Corporate Marketing & Communications for AMD, Pete Hayes, will speak on "Get into the Click Stream: An Alternative to Driving Traffic to Your Site." Aside from the keynote speakers, this will be a day full of educational and informative panel discussions and case study presentations from Austin's social media experts.
If you have a company, it would be a wise decision to attend Interactive Austin 2008. For more information about it, check it out online at http://www.interactiveaustin2008.com.
We will see you there!
