This weekend I met Scott Henderson from Mediasauce over the phone and learned about a great new idea to help with the problem of hunger.  As a participant in the HAM-UP last year with the good people at the Capital Area Food Bank, I was really excited to learn about his plans for the Hunger Pledge campaign in association with Tyson Foods and several other organizations.

Once again, Ed Nicholson of Tyson Foods is extending a very generous pledge of food for the hungry if people take the action to sign on to the Hunger Pledge campaign. One of the clever social media tools being used by Scott is to have One Click Feed 140 Kids giving it a nice symmetry with the 140 character limit on twitter updates. Scott writes on his blog, “Simply by signing an online pledge to share the website with others, volunteer, and/or give, you will trigger a 35 lb food donation from Tyson. That means every person who joins the movement will help feed 140 children. With 1,000 people taking the pledge, we can make sure the Tyson semi-trailer will arrive in Austin during the SXSW ’09 interactive festival.”

Scott is recruiting a Wall of Champions led by national co-captains Chris Brogan and Beth Kanter. Here’s a list from the comments section on Scott’s blog post yesterday that shows a great representation of Austin and other Twitter users.

Lisa Goddard, Capital Area Food Bank – @lisa_goddard

David Armano, CriticalMass – @armano

Connie Reece, Every Dot Connects – @conniereece

Steve Golab, FG SQUARED – @steve_golab

Mike Chapman, Social Media Club Austin – @mikechapman

Jason Crouch, Austin Texas Homes – @jasoncrouch

Caryn Brown – @carynbrown

Lotay Yang, Black Card Circle – @lotay

Joe Waters, Boston Medical Center – @joewaters

John Haydon, CorporatedDollar.org – @johnhaydon

Mike Hollywood, Cone – @mikehollywood

Geoff Livingston, Livingston Commuications – @geoffliving

Peter Corbett – @corbett3000

John Andrews and Wal-Mart’s Elevenmoms group

Lawrence Liu, Telligent – @lliu

Casey Moore – @mooshinindy

Angie Six – @katydid6

Warren Sukernek, Radian6 – @warrenss

Bob Angus, VeriSign- @bobangus

Matt Ceniceros, FedEx – @mattceni

Dave Knox, Procter & Gamble – @daveknox

KyNam Doan – @KyNamDoan

John Cass – @johncass

Would you like to join us? Just comment below with your twitter handle and I’ll make sure Scott gets your name. You can also click on the logos above and they’ll take you to Scott’s blog where you can comment that you would like to be on the Wall of Champions. Then help spread the word social media style.

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