The SQUARED Root

Posts Tagged ‘fg_squared’

Dion Hinchcliffe to Keynote Interactive Austin 2009

Posted by Mike Chapman on January 19th, 2009

Dion Hinchcliffe, an internationally recognized authority on Web 2.0 and its application to business and our personal lives, is scheduled to keynote and participate in this year’s Interactive Austin 2009 conference scheduled for April 27th.

FG SQUARED is the title sponsor for the event which will include a full day of timely and valuable sessions on achieving business profitability and learning how to effectively participate on the social web from an organizational perspective.

Hinchcliffe is leading the conversation in the Enterprise 2.0 and larger business communities on “How to Survive and Thrive in Business Today with Web 2.0.” As the founder and chief technology officer of the Enterprise 2.0 advisory and consulting firm Hinchcliffe & Company, he has extensive practical experience with enterprise technologies and he consults, speaks, and writes prolifically on IT and software architecture.

Dion’s work is more than ever focused on advising business leaders how to survive in the current business environment while fundamentally transforming what they’re doing to position them more effectively going forward.
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If you’re concerned with adapting to the new environment in business – an environment that will necessarily require increased openness, transparency and participation – while also driving growth and innovation in your company, you’ll want to be a part of Interactive Austin 2009 and participate in the day-long conversation on these and other topics.

Assumptions learned previously are giving way to new ways of doing business in areas such as product development, marketing, customer service, operations, line of business, finance, communications, humans resources and just about everything else in most organizations, according to Hinchcliffe.

If you want to get a first-hand vision of how to use 2.0 concepts to create growth, transform the customer relationship to drive revenue, drive operational costs down, improve productivity, safely restructure your business models, leverage and harness innovation, and effect change, you’ll want to meet and hear Dion.

I’ve plagiarized liberally from “Dion Hinchcliffe’s Web 2.0 Blog” to write this post and also to make sure that I gave you an accurate description of and feel for what he’ll be covering at the conference.

A complete agenda for the conference is being developed. Please contact me @Mike Chapman on Twitter or email me at Mike.Chapman@fg2.com to discuss it or make inquiries. Also search #IA09 for Twitter conversations before and during the conference.

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Listening First

Posted by Mike Chapman on December 5th, 2008

Recently I’ve come across two great examples of how representatives of government are actually listening to citizens before formulating policies and programs that will directly impact them. For those of us who are interested in the concept of Government 2.0 and utilizing new tools and technologies in a way that truly democratizes decision making, this is really good news.

 

First, the City of Austin, through its AustinGO initiative, has been reaching out to the community it represents to get input on its new website. By asking citizens what would be most useful in a new website before beginning the process of designing and developing it, city leaders are following a key component of a 2.0 approach. They are listening first. The city is conducting a thorough survey of city employees as well.

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I’ve pointed out several times on the Squared Root that Austin is the creative capital of the United States. It makes complete sense to harness the knowledge of the entire community by using social media and networking tools and strategies when creating our new website. Who better than the people who use the website regularly and those who will use it in the future to gather input from?

 

On the federal level, The Washington Post ran a story about Tom Daschle, Secretary of HHS designee apparent, utilizing the network that congregates on President-elect Obama’s transition website to solicit input on major health care reform.

 

While this might sound like common sense today some us still remember the situation in 1994, the last time a major health care effort was being contemplated at that level, when the opposite was true.

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A task force was formed to craft omnibus legislation that would impact almost every one of us and nearly a fifth of the Gross Domestic Product (GDP). I was a Congressional lobbyist for the American Medical Association in Washington D.C. at the time. Even though my colleagues and I had some great contacts on Capitol Hill and in the administration, we had very little ability to find out what was being done in the task force behind closed doors.

 

Our predicament was being shared by people with much more clout than us, including then U.S. Senator Tom Daschle. Eventually the secretiveness of the approach was a major contributor to the eventual collapse of the bill.

 

To see Daschle now openly solicit input at the beginning of the process is very encouraging and will increase the likelihood of its success. Using social media tools makes total sense to those of us who are already seeing the tremendous value they can add when used in a strategic manner in our businesses and daily lives and at the local, state and federal levels of government.

 

If you would like more information on how FG SQUARED is pioneering efforts in government 2.0 and social media, please comment below or email me at Mike.Chapman@fg2.com or contact me @MikeChapman on twitter.

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My Tag Cloud

Posted by Steve Golab on March 27th, 2008

Now that I am serious about meeting up with the rest of the world, my friend Cynthia Baker has asked me to draft a real professional biography that would be useful for securing presentation slots at target rich business conferences. Upon drafting the biography, I immediately reviewed at http://www.tagcrowd.com/ and here is the result.

 

 

created at TagCrowd.com

 

 

It’s amazing how well tag clouds center in on your thinking process! Thank you www.tagcrowd.com.

 

Here is my current biography to be recorded in Internet history forever. Please trust this only represents my life until now. But afterall now is gone.

 

Kindest Regards.

 

Steve Golab began his career as a pioneer of interactive communications while still an undergraduate in mechanical engineering at the University of Texas at Austin. Golab piloted the university’s College of Engineering Multimedia Lab, developing interactive educational materials while demonstrating the powerful impact of multimedia and the Internet on learning complex technical subject matter.

 

In 1994, during the early adoption of HTML 1.0, Golab co-founded FG SQUARED (www.fg2.com). Launched as a technology consulting business, the Austin-based firm soon evolved into a multimedia design agency focused on digital video, 3D animation, motion graphics, information management, and systems.

 

Golab’s engineering background brought the firm its initial success as a high-tech consultancy. His talent for understanding what really happens inside technology and visually communicating complex subject matter is core business at FG SQUARED.

 

From business visionary to organizational thinker and from strategy leader to relationship builder, Steve’s role in the agency he helped create is wide-ranging. A typical day finds Steve moving from addressing high-level client needs to consulting with team members in planning and execution of world-class interactive strategies.

 

Steve focuses on longevity, leadership, and the building of profitable relationships. However, it is Golab’s strong entrepreneurial spirit, diverse business management skills and his passion for achieving total client satisfaction that have enabled FG SQUARED to consistently remain an industry leader. Today, FG SQUARED has evolved into a full-service, interactive agency that applies interactive technologies and expertise in marketing to help clients achieve a faster track to profitability.

 

Since 2003, FG SQUARED has achieved upwards of 35 percent compounded average annual growth. The agency’s core capabilities span the spectrum from strategic planning and digital branding to interactive media production and social media solutions for Fortune 500 clients such as Advanced Micro Devices, Inc. (NYSE:AMD), Hitachi Ltd. (NYSE: HIT), Royal Dutch Shell (NYSE: RDS), Motorola (NYSE: MOT), Premier Global Services (NYSE:PGI), Canon (NYSE: CAJ), and Texas Association of Community Health Centers.

 

Building long-term relationships with clients in diverse fields including energy, technology, healthcare, entertainment, and mobile communications, FG SQUARED has earned more than 100 interactive media awards including the New York Festivals, Business Week MC Icon, WorldFest International Film, and Telly Awards. FG SQUARED is also a past recipient of the New Media 500, honoring it as one of the world’s most influential interactive agencies.

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